Market research Essay Example | Topics and Well Written Essays - 1000 words

Market research - Essay Example Henneberg (13) explores the challenges that have been faced by the US during the past decade make it a vital responsibility of the voters to bring about positive change as believed by everyone in the states. Thus, in the research, all these factors among other political reasons will be looked into in the subsequent sections. In the US, the race has always been between two parties, democrats and republicans. The democrat, incumbent president barrack Obama has been on the spot for various reasons against the republican mitt Romney, a white. O n the other hand, mitt has suffered blows in some of the Obama reactions to his allegations that bring him out in a negative way. Considering the ongoing campaigns, Obama tries to defend his seat by convincing them to add him more time to realize his impact but the opposition accuses him of not having utilized his term in office as expected and that he is a disappointment. These impacts on a significant number of voters differently thereby influen cing their probable choice the elections that are yet to come. Some of the significant states have chosen Obama over mitt Romney although by a slight margin. Data results by union times indicate that Obama is still leading in Florida, Ohio and Washington which are key regions in determining the final outcome. The choice of words has been giving mitt a major blow while it works well with Obama who is a better orator and has better choice of words to counter his rival. Race comes in as one of the dictators of the winner of the forthcoming elections. There are slightly more non white voters as there are white voters in the US. This indicates on how tricky it maybe for mitt considering that he is white while Obama is not. However, race in this case may not come in as plane as it is but as a redefinition considered as stereotype (Lipstz 76). Whites are the most likely to be adversely affected by this as the non whites may want to use the opportunity to prove that America belongs to all. As such, they will vote for Obama not because they like him but because they would like to have an alternative race other than white. The whites, on the other hand, may not vote for Obama considering that he has served for one term, and all did not go well with them since non whites have infiltrated and dominated America. This can be supported by the current demonstrations by some whites labeled â€Å"take back America.† most whites feel that America belongs to them so should be the leadership positions. However, this will be outbalanced by the relatively large numbers of the non whites who reason along the same line but to the opposite direction. The economic factors have been a major concern for the Americans since the world’s major economic meltdown that negatively affected the Americans during president Obama’s term. Mitt has at some point picked this as a campaign basis where he blames the Obama administration for the bad situation that befell the Americans . Obama, on the other hand, gives defensive reasoning of the same in an attempt to win the trust that he already lost. The trick in this case for him is that the government has had the issues to do with taxation and payment of bills. The other policy that acts as an indicator of the most likely winner of the election is the foreign policy that has been linked with the history. Obama successfully ended the war in Afghanistan and Iraqi but

Strategic Business Plan for Bellway plc Assignment

Strategic Business Plan for Bellway plc - Assignment Example (Preece, 2003) A major part of Bellway Plc's plan of action must include following a strategy based on gaining competitive advantage as well as achieving sustainable entrepreneurial growth. Let us first examine competitive advantage to see how and where it will fit in with the overall growth and expansion of the Bellway Plc in securing buyers from the global market like Asia, US and other countries. This brings us to a discussion on the technicalities of the model proposed by Porter. Porter's Five Forces model provides suggested points under each main heading. When taken into consideration individually, each of these gives rise to the development of a broad and sophisticated analysis of competitive position. This may further be used during the creation of a strategy, plans, or even where making investment decisions about a business or organization is concerned. These five competitive forces determine industry profitability and attractiveness apart from being responsible for shaping the prices that firms can charge, the costs they have to bear, and the required investments to engage in industry level competition. We are concerned with the fact that Porter's essentially ahistorical approach cannot provide a full account of either a nation's competitive advantage and corporate strategies or the growth and development of industrial clusters. For this, let us first understand compet itive advantage. This has special relevance for the Bellway Plc, owing to the following reasons: The company needs to launch a full fledged expansion policy in international markets as well as the public sector in UK. It needs to zero in on out station resources which can be procured on easy and regular terms. There needs to a study of the marketing options in order to gain competitive advantage as there are many players involved here. Its competitors include Barrat Development, Taylor Wimpey and Berkley Group Holdings. Competitive advantage is the response of afirm to the pressing need to organize and perform discrete activities. While these needs may not be perpetually spelt out, it is the responsibility of the planners and executers of policies to foresee such situations when catering for growth and development of the firm n various levels. So this implies that the Bellway Plc needs to employ an individual